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About the Episode:

Host Nico Johnson is joined by McGee Young, founder of WattCarbon. With a background in academia and previous founder or key executive roles in Recurve, MeterHero, & H2OScore, Young brings a wealth of experience to the clean energy and water sectors. WattCarbon, his latest venture, tackles 40% of global emissions from the built environment, employing innovative strategies like clean energy use, electrification of heating and cooling, and grid interactivity. Young's philosophy emphasizes open-source principles, transparency, and challenging assumptions in pursuit of wider understanding and adoption of decarbonization. Today’s discussion sheds light on McGee’s journey, his motivations, and his vision for a carbon-free future.

Helpful RESOURCES:

Connect with McGee Young on LinkedIn and Twitter

Follow WattCarbon on LinkedIn and check out its website.

Podcasts Mentioned:

WattCarbon Cast

Fixing Offsets and Decarbonizing Buildings with McGee Young

Articles:

McGee’s “announcement” on Linkedin of what they were working on

WattCarbon Raises $4.5 Million to Launch a Net Zero 24/7 Carbon Free Energy Market

Nobel for Economics 2018 – a question of imbalance

Paul M. Romer Facts

Key Takeaways:

1. Importance of Decarbonizing the Built Environment: With 40% of global emissions originating from the built environment, McGee Young underlines the need for decarbonization efforts focused on clean energy use, electrification of heating and cooling, and grid interactivity. Discover his approach to accurate carbon emissions data.
2. Open Source and Transparency Drive Innovation: Young emphasizes the role of open-source principles, transparency, and data accuracy in driving innovation in clean energy and carbon offset procurement.
3. Challenging Assumptions is Key: Young's early experiences at WattCarbon led him to challenge assumptions about public understanding and readiness for decarbonization, thereby emphasizing the need to make such concepts more approachable and relatable.

🧩 Curious about the foundation of an impactful company? McGee underscores the importance of a moral commitment, challenging assumptions, and valuing the knowledge and experience of the entrepreneur, providing insights into successful ventures in clean energy.

BOOKS MENTIONED AND RECOMMENDATIONS:

Reboot
By Jerry Colonna

Fall in Love with the Problem, Not the Solution
by Uri Levine

Silent Spring
by Rachel Carson

A Sand County Almanac
by Aldo Leopold

Thanks again to this week's sponsor, helping keep the podcast FREE to you!

SUNGROW focuses on integrated energy storage system solutions, including PCS, lithium-ion batteries and energy management system. Please visit https://www.mysuncast.com/sungrow

ABOUT THE HOST OF SUNCAST:

Nico Johnson is the creator and host of SunCast, consistently rated a top solar podcast in the clean energy sector. The content of the show is geared towards listeners looking for insights on where the markets are headed, how to position themselves or their companies, and what today's market leaders do to stay ahead of the pack.

Nico is an Investor, Executive Coach, and 16-year veteran of the solar industry, having led development in the US and Latin America for global companies like Trina Solar and Conergy.

You can connect with Nico Johnson on Twitter, LinkedIn or email.

If you’ve been second-guessing your work decisions or maybe trying to reconsider how you "fit" in the renewable energy industry -> grab 20 minutes on Nico's calendar and discuss whether having him as Your personal coach might be the right next step.